Salesforce consulting for North American SMBs

Simple,
but different.

We set up, fix and look after Salesforce for small and mid-sized businesses, so your team spends its time selling and serving customers, not wrestling with the CRM.

No pitch deck. Just a conversation about where you are with Salesforce, even if that's nowhere yet.

Services

Everything a growing Salesforce org needs.

Start with one engagement or combine them. Each one is scoped plainly up front, so you know what to expect.

Not sure where to start? Get a free 1-hour health check. We review your org's security, automation and data quality, and tell you what to fix first.

  • New implementations

    Getting started with Salesforce? We design your data model, configure the platform, migrate your data and train your team for launch day.

    Start here
  • Sales & Service Cloud

    Pipelines, forecasting, case management and automation, configured around how your people actually sell and support. Plus Account Engagement (formerly Pardot) for lead scoring, nurture programs and marketing that syncs cleanly with sales.

    Core clouds
  • Admin on demand

    A certified admin when you need one, without a full-time hire. User changes, reports, flows and the endless small requests.

    Ongoing
  • Custom development

    When clicks aren't enough: Apex, Lightning Web Components and integrations with the other systems your business runs on.

    Code
  • Custom clouds

    Not every business fits Sales or Service Cloud. We build custom apps on the platform for the unusual, the specific and the downright wacky. If you can describe how it works, we can probably build it.

    Our favourite
  • AppExchange products

    We've installed, configured and connected a lot of AppExchange apps. We can help you choose the right one, set it up properly and make it work with the rest of your org.

    Deep experience
  • AI and Slack

    AI is changing fast, and we're learning just like you are. We do have hands-on experience with AI in Salesforce, and in our own org we've set up Slack with Salesforce and connected Salesforce to Claude, an AI assistant. We'll show you where these tools genuinely help, and we won't push them where they don't.

    No hype
Who we work with

Built for small teams with big plans.

We work with small and mid-sized businesses across Canada and the United States.

First-time Salesforce buyers

You've outgrown spreadsheets and want a CRM that's set up right from day one.

Orgs that got messy

Years of quick fixes and departed admins. We'll untangle it and leave it documented.

Teams without an admin

You need Salesforce expertise every month, but not a full-time salary.

How we work

Four steps, no mystery.

Every engagement follows the same plain path, whether it's a few hours of admin work or a full implementation.

  1. Talk

    A 30-minute call to understand your business, your org and what's getting in the way.

  2. Scope

    A short written plan with deliverables, timeline and an estimate of hours.

  3. Build

    We work in a sandbox, show progress weekly and deploy when you sign off.

  4. Support

    Training, documentation and admin-on-demand so the org stays healthy.

Pricing

One simple rate.

$175CAD per hour

Billed monthly in Canadian dollars for the hours worked that month. Yes, even for our friends down south.

  • The same rate for everything. Implementations, admin work, health checks and custom code are all $175 CAD an hour.
  • No offshoring. Your work is done by our own team and is never handed off overseas.
  • An estimate before we start. Every engagement begins with a written plan and an estimate of the hours involved.
5% 7.5% 10% 0%

Up to 10% off, every month.

At the end of each month, we spin the discount wheel together before your invoice goes out. It lands on 0%, 5%, 7.5% or 10% off that month's bill.

Book a call
The team

The people behind the cloud.

A small team, so you always know who's working on your org.

Everett Turpin

Everett Turpin

Principal Consultant

A few ways to describe Everett:

  1. A jack of all trades, master of none, but a really good jack of all trades. With 20 years in the Salesforce universe, you could do worse.
  2. Keeps things simple. (It's in the tagline for a reason.)
  3. Likes to have fun, seriously.

What does that last one mean? Everett is seriously driven about getting your project done on time and on budget, but he keeps things calm and enjoyable along the way. Fair warning: you'll get to know his sense of humour.

Fun fact: Everett has been to more than 50 countries. Number 50 was Liechtenstein, which he entered on foot from Switzerland. The border was a small crest on a tree, with an S on one side and an L on the other. He danced like no one was watching, which was probably for the best.

Kyle Bannon

Kyle Bannon

Lead Developer

Kyle leads our development work: Apex, Lightning Web Components, integrations and custom clouds.

A little bit about Kyle's core values:

  1. Act with integrity.
  2. Strive for excellence.
  3. Enjoy the work.
  4. Sisu.

What does the last one mean? Sisu is Finnish for grit, perseverance and inner strength. Kyle pushes through every project using best practices, while always looking for the path of least resistance. That means you get from A to B faster, and start seeing value sooner.

Fun fact: Kyle is a die-hard Toronto Maple Leafs fan. Year after year, that's probably not a fun fact for Kyle.

Amanda Hyldig

Amanda Hyldig

Senior Consultant

A few things to know about Amanda:

  1. Loves to get it done.
  2. Speaks fluent Financial Services Cloud.
  3. Has sat on your side of the screen.

What does the last one mean? Amanda has spent years as a Salesforce user at a wealth management firm, so she knows what makes people actually use Salesforce, and what sends them quietly back to their spreadsheets. She thinks strategically, but she also loves rolling up her sleeves on a build and showing it off at the demo. If you're on Financial Services Cloud, she's the sounding board for what works in the package and what doesn't.

Fun fact: Amanda lives in British Columbia and loves dogs and frogs. She doesn't own a frog, but you might spot a fake one on a video call. She also knits and sells toques, and Everett's keeps him warm through Toronto winters.

Giving back

30% of our profits go to mental health and addiction support.

Every engagement helps fund nonprofits working on mental health and addiction. When you work with us, part of what you pay goes to organizations doing that work in our communities. Beyond donations, our founder volunteers at The Gateway shelter in Toronto.

Let's look at your org together.

Book a free 30-minute call. You'll leave with at least one thing you can fix this week, whether or not we work together.

Book a call →